A key focus of the brand redesign was leveraging the brand's hero ingredient—Australian blueberries—to emphasize its natural origins. The new structural design incorporates a "real fruit" feel with a clear organic influence, bringing Sisidyll’s core values to the forefront. Clever color accents further enhance the packaging design, while the bespoke, hand-lettered brand mark and insignia add an understated, sophisticated touch—hallmarks of premium product packaging in the skincare category.
This strategy proved highly effective, resulting in a 30% increase in revenue within six months. It’s clear that investing in premium packaging can drive significant results in the competitive skincare market, proving that an updated, strategic design is a powerful tool for brand growth and consumer appeal.
“Angela was very committed to our project and the results of the redesign were both immediate and impressive.”
Jessica Ma,
Marketing Director, Sisidyll
Beauty reborn.
Sisidyll’s skincare packaging was beginning to show its age—until Depot gave it a complete makeover. In the skincare industry, heritage builds trust, but staying relevant is key to thriving in today’s fast-paced, competitive market. Our packaging and brand refresh transformed Sisidyll from beauty basics to an aspirational lifestyle brand, positioning it for success.
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